You can turn occasional buyers into loyal customers with a membership program for your business. Here’s how. Not long ago my wife and I closed down a bank account that we had not used in many years. I had tried to persuade my wife for many years that we needed to close the account because […]...

Want to sell more EFT memberships? Try paying your sales team a commission on each one they sell. It works! Nothing motivates people more than self-interest, which is why offering salon staff a commission on EFT membership sales is a good idea. Just ask Daniel Mann, Jr., co-owner of the Tropical ...

Tracking key performance indicators is the first step towards making your business’s membership program more prosperous, the Entrepreneur.com article “How to Improve the Success of a Membership Program” explains. Start by taking a look at these areas: Current Member Count: This one is fairl...

Is a Membership Program Right for Your Salon or Spa? Membership programs in salons and spas are growing in popularity. They can increase client loyalty and bring in a reliable revenue stream, however not all businesses will benefit from them. Find out if you should join this trend or if it is not...

When setting up an electronic funds transfer (EFT) program, you have two choices: hire an expert, or do it yourself. A consultant should be able to save you time and money. They should also point you in the right direction, based on their experience in developing other programs. They can help tra...